About Zainfy

Marketing built for trades, run by people who work on nothing else.

Zainfy works with trade and home improvement businesses only. No restaurants, no dentists, no side niches. That is why the answers you get here are specific rather than general.

One industry

Trades and home improvement

Based in Bolton

Working with trades nationwide

Six years

Across UK and US markets

90 days

Results, or we work free

Zayn Shah

Founder, Zainfy

FOUNDER

Zayn Shah

Founder and Managing Director

I started in digital marketing at 17 with a laptop and no roadmap. By the time I was taking on clients in the UK and the US, I had already failed enough times to know what actually moves a business and what only looks good in a report.

Most of what I know about this industry came from working inside it. Five years on one construction and housing business taught me the seasonality, the long sales cycles, and the way a homeowner researches for weeks before anyone picks up a phone.

I stopped thinking like a marketer and started thinking like a contractor.

Zainfy is built on that. Every page we write, every keyword we chase and every campaign we run is shaped around how trade customers actually decide who to call. That is the whole difference.

6 years

In trades marketing

UK & US

Client markets

300+

Projects delivered

How we work

The way we run an account

Six rules that do not change from client to client.

One industry, no exceptions

We take trade and home improvement clients only. Every playbook has been tested on a contractor’s business, not borrowed from a restaurant.

Specialists, not generalists

Technical SEO, off-page, WordPress, copy and social each have a dedicated person. Nobody is doing four jobs at seventy percent.

Numbers you can check yourself

Reports come from your Search Console, Business Profile and ad account. If you cannot log in and see the same figure, it is not in the report.

A 90-day results guarantee

On every plan. The targets are agreed before we start and written down. Miss them and we keep working at no charge until we hit them.

One trade per town

Your budget never funds your direct competitor. If your town is already taken for your trade, we tell you on the first call.

Honest when we are not a fit

If your market, timeline or budget means we cannot move the needle, you hear it on the first call instead of three months into a retainer.

The team

The people behind your rankings

A small group of specialists working on one thing: getting trade businesses found and booked.

SEO Team

Syed Zulqarnain Sherazi

Senior SEO Specialist

Syed Hammad Sherazi

Technical SEO Expert

Umar Shah

Off-Page SEO Specialist

Web & Creative

Syed Waleed

Senior WordPress Designer

Syed Hasnain Sherazi

Social Media & Design

Find Zainfy on Google

See our Google Business Profile, read what trade clients say about working with us, or leave a review of your own.