PPC agency Altrincham firms can price before the first call

It is hard to tell from their sites. None of the five pages we opened that rank for PPC agency Altrincham on 10 October 2026 prints a monthly fee, and one quotes senior time at £450 to £650 a day. Zainfy charges a flat £395, £595 or £895 a month plus your ad spend, with no setup fee and no percentage of spend.

Expect two costs. The management fee pays for planning, building and running the campaigns; ours begins at £395 a month for ad spend up to £1,500. The ad budget is separate and Google charges it to your own card. Our pricing page lists what each plan includes, so you can compare before you call.

It plans, runs and improves your paid ads. PPC, short for pay-per-click, means, so you are charged when someone clicks. The work covers keyword research, ad copy, bids, conversion tracking, negative keywords and landing pages, then weekly changes based on which searches turn into booked jobs. Any PPC company in Altrincham you shortlist should state its fee and leave the account in your name.

Yes, and most small firms do, because a Google Ads account needs weekly attention that is hard to give between jobs. Outsourcing works best when you keep control: the account sits in your name, you can see every change, and the agency reports calls and cost per lead. That is how we set up Google Ads management in Altrincham.

Yes. We start with a free PPC audit of what is already running: wasted search terms, tracking gaps, match types and bids. Nothing is deleted on day one. The account’s history helps Smart Bidding, so we improve the campaigns that work and rebuild only the parts that waste budget.

Ads can bring calls within days of going live. The first four to eight weeks are a learning period while quick wins are taken, wasted searches are blocked and bids settle. Give it about three months of call data before you judge cost per lead, which is why our minimum term is three months.

Some do, but someone with an urgent job often clicks the first credible result, and Local Services Ads show your Google Verified badge and star rating, so they read more like a listing than a banner. In our 10 October snapshot, three of seven Altrincham trade searches carried a sponsored result, so some local firms already pay for that top spot.

Cost per lead (CPL) first, then calls and forms, conversion rate and the share of leads that become paying jobs. Click-through rate and cost per click explain why cost per lead moves. Impressions alone mean little. Our monthly report shows all of these, and each call is traced back to the search term that triggered it.

Some do, so ask before you sign. Ours is a 3-month minimum, then rolling monthly on 30 days’ notice. Commit to 6 or 12 months and the fee drops by 10% or 20%. Whatever the term, the Google Ads account, its history and the call tracking numbers stay yours if you leave.

There is no single best; there is the best fit for your size. Ask each PPC company in Altrincham for its monthly fee in writing, the minimum term, who owns the ad account and whether it works for your competitors. A good Google Ads agency in Altrincham will also show which searches it will block and how it reports calls and cost per lead.

They do different jobs. PPC brings calls now and stops when you stop paying. SEO takes months, but the leads get cheaper and keep coming, and ad data shows which keywords convert first. See SEO in Altrincham, local SEO, web design in Altrincham and our case studies; the bundle starts at £795 a month.

Google first: Search, Local Services Ads, Performance Max, Shopping, display and remarketing. Then Meta for Facebook and Instagram lead ads, and Microsoft Ads where the audience justifies it. Google lets you target ads by area, postcode or radius, so your ads appear only in the parts of Altrincham and Trafford you serve.